Boss - Holiday '18

        Art Direction

        Boss Holiday '18 is what happens when precision meets playfulness. With its signature sense of ambition fully intact and a healthy infusion of cheer thanks to artist Jeremyville, a limited-edition holiday collection came to life through a film and print campaign showcasing the dual nature of the Boss man and woman, through the introduction of their illustrated alter egos.

        Boss Holiday '18 campaign images and video with illustrations by Jeremyville
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        Boss Holiday '18 campaign images and video with illustrations by Jeremyville
        Boss Holiday 2018 with Jeremyville
        Boss Holiday '18 campaign images and video with illustrations by Jeremyville
        Boss Holiday '18 campaign images and video with illustrations by Jeremyville
        Video Poster
        Big Play Button
        Video Poster
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        Related Projects

        • Hugo Boss Fall/Winter 2018 campaign by Hugo Boss and photographed by David Sims

          Boss - FW'18

        • Hugo Boss Spring/Summer 2020 campaign

          Boss - SS'20

        • Boss - FW'19

          Boss - FW'19